Kennedy Facts Quiz: Churchill the Statesman Quiz: Churchill the Man Power Tips Money Tips Fame Tips Sex Tips I use fact sheets, tips, quizzes, and other unconventional forms—not as  gimmicks, but because I'm fascinated by how putting facts in a particular context shapes our understanding.  For instance, our interest in reading a list of simple, discrete facts about JFK exposes our belief that such details somehow shed light on his life and character.  Similarly, putting facts in a particular context—like a true/false quiz—exposes assumptions and paradoxes.  Consider: True/False    Churchill's mother married a man sixteen days older than Churchill. True/False    Churchill's mother married a man three years younger than Churchill. Are you surprised that both statements are true? Distilling observations into a blunt list of tips exposes truths in a jarring, memorable way. We're more struck by the tip "indulge in intimidating rage" than by pages of wooly discussion about power.
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